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Web Content Specialist (CMS)

.
Palmetto
,
Florida
UI-UX Research / Design / Development
Remote Work Option:
Yes
Job ID:
303628
Employment Type:
Contract
Pay Rate:
Base Salary:
$
30.00
/hr

Web Content Specialist - Perm - $60K - $70K salary hybrid onsite/remote

ABOUT THIS FEATURED OPPORTUNITY 

MUST BE ONSITE 3 DAYS AND REMOTE 2 DAYS in Bradenton, FL

As a Digital Web Content Specialist, you will be responsible for the website content management strategy execution, and optimization across our eCommerce platforms.  In this role, you will work closely with cross-functional teams including Marketing, Sales, Product, Creative, and Events to help refine and improve our digital experiences and customer journeys.

PRIMARY RESPONSIBILITIES

- Guide and develop the content creation process for our brand, products, customer, and digital experiences

- Understand the desired target audiences, manage the content creation and publishing process, and monitor consumer and content metrics

- Meet with the creative, marketing, and design teams to ideate and define content goals

- Researching content and consumer trends to ensure that content is relevant and appealing

- Developing and executing content strategies to effectively reach the desired target audience and marketing/sales goals

- Proofreading and editing content before publishing

- Ensuring that SEO and SMO strategies are effectively implemented

up to date with content trends, consumer preferences, and advancements in technology

Tagging, headless CMS (put into web and mobile)


THE OPPORTUNITY FOR YOU  


- A portfolio of published work

- Working knowledge with headless content management systems – Specific experience with Kentico Kontent a plus.

- Keen eye for detail and highly creative

- Strong storyteller and possess excellent knowledge of consumer and content trends

- Good knowledge of content and layout design tools

- Excellent computer skills with MS Office

- Strong understanding of content practices such as SEO, SMO, and PPC

- Excellent written and verbal communication skills

- The ability to keep abreast of content and consumer trends and advancements in technology

- Working knowledge of basic HTML and Google Analytics

- Comfort with juggling multiple projects and moving fluidly between technical and creative work

- Acute attention to detail and a keen visual eye for enforcing brand and technical guidelines

- Top-notch organizational and project management skills

- An active self-learner and creative mind that brings new ideas to the table


KEY SUCCESS FACTORS

- Bachelor’s Degree in Digital Marketing, Communications, Information Systems, or related field

- At least 1-3 years of relevant experience

#LI-AA2

Apply for

Web Content Specialist (CMS)

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in

Palmetto

,

Florida

303628
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